BLOG | VIDA DIGITAL IDENTITY

Want to Start a Real Estate Business? Here Are the Essential Tips

Written by VIDA | Jan 20, 2025 2:30:00 AM

Looking for business ideas? Consider real estate. This industry focuses on managing, developing, buying, selling, and renting properties such as land and buildings. In a corporate setting, real estate involves legal, procurement, and finance teams to handle high-value transactions that require legal certainty and strict financial management.

Real estate refers to assets that can be sold or leased. For real estate entrepreneurs, buying, selling, or renting these assets can generate significant profits. This is because real estate is a long-term business. It includes various types of properties for personal, commercial, or industrial purposes.

What are the types of real estate businesses? What is the difference between real estate and property? What are the key factors to consider in this industry? Let’s dive into the details!

Difference Between Real Estate and Property Business

Many people think that real estate and property mean the same thing. However, while real estate is always part of the property business, the property business is broader than just real estate. Why?

  • Real estate refers to physical assets like land and buildings.
  • Property includes ownership rights over land and buildings, including inheritance and lease rights.

Additionally, real estate focuses on the physical aspects of assets, such as land size, location, and building type. Meanwhile, property also covers legal aspects like ownership rights, certificates, and legal agreements.

Real estate is often used as a corporate asset or long-term investment, while property is more associated with legal transactions, such as ownership transfers or leasing.

Examples of Real Estate Businesses

Real estate businesses revolve around buying, selling, or renting properties for various purposes. Here are some examples:

  1. Residential Housing
    Residential real estate is one of the most common sectors. Housing is always in demand across different market segments. Factors like location, accessibility, facilities, and density influence property prices. The better the location and amenities, the higher the price—making it a lucrative opportunity.

  2. Commercial Areas
    This sector includes business districts such as retail stores, malls, and shop houses (ruko). Commercial areas contribute significantly to local economic growth, making this segment attractive and profitable.

  3. Office Spaces
    Office buildings present a promising real estate opportunity. Every business needs an office space, and many companies expand into office areas. High rental prices and long-term lease contracts make office real estate highly attractive.

  4. Industrial Zones
    Similar to commercial areas, industrial zones are another profitable real estate sector. This includes factories, warehouses, and production facilities. Like office spaces, industrial properties often come with high rental prices and long-term contracts.

Tips for Running a Real Estate Business

In a corporate environment, real estate involves multiple departments, such as:

  • Legal Team: Handles legal documents like land certificates, sales contracts, and lease agreements.
  • Finance Team: Manages cash flow, tax payments, and property investment analysis.
  • Procurement & GA: Oversees asset acquisition, permits, and property maintenance.

To ensure smooth operations, real estate businesses require well-structured strategies and proper document management. Here are some essential tips for success:

  1. Expand Your Network
    Real estate thrives on strong connections with industry professionals, including agents, brokers, investors, and contractors. Build and maintain a wide network to keep business opportunities flowing.

  2. Conduct Market Research
    Real estate prices fluctuate. Understanding market trends, consumer demands, and property values in different locations helps identify the best investment opportunities.

  3. Develop a Clear Business Plan
    Create a real estate business plan outlining short- and long-term goals, marketing strategies, financial analysis, and revenue projections.

  4. Leverage Digital Technology
    Use digital platforms for marketing, property management, and client communication to enhance operational efficiency and reach a broader audience.

  5. Manage Documents Efficiently
    Proper document management is crucial for ensuring smooth real estate transactions and operations.

    • Digitize Documents: Converting physical documents into digital format makes storage, retrieval, and management easier while reducing the risk of loss or damage.
    • Use a Document Management System (DMS): A DMS helps organize, control access, and track documents efficiently.
    • Adopt Digital Signatures: Certified digital signatures ensure document authenticity and accelerate approval processes without requiring in-person meetings.

Benefits of Digital Signatures in Real Estate Business

Digital signatures have become an essential tool in real estate, especially for handling high-value documents. Here’s why:

  1. Faster Transactions
    Digital signatures allow contracts, purchase agreements, and lease documents to be signed quickly, eliminating the need for in-person meetings.

  2. Enhanced Security
    With encryption technology and Electronic Certificates, digital signatures protect documents from forgery or tampering. Once signed, the document cannot be altered.

  3. Operational Efficiency
    Reducing reliance on physical documents cuts costs for printing, shipping, and storage.

VIDA Sign: A Digital Signature Solution for Real Estate Business

VIDA Sign is one of Indonesia's top digital signature solutions. With advanced features, VIDA Sign simplifies real estate document management.

Key Benefits of VIDA Sign

  1. Accessible on Mobile and Desktop
    VIDA Sign supports both mobile and desktop usage, enabling users to sign documents anytime, anywhere.

  2. Pre-Made Document Templates
    Struggling to create documents? VIDA Sign offers hundreds of ready-to-use templates that can be customized and saved for future use.

  3. Company Stamp Feature
    For corporate real estate documents, VIDA Sign provides a company stamp feature, adding a layer of authenticity and professionalism.

  4. Physical Document Scanning
    Still dealing with paper documents? No problem! VIDA Sign lets you scan physical documents using your phone’s camera and convert them into a digital format ready for electronic signing.

Real estate is a strategic business sector that requires effective document management to ensure smooth operations and legal compliance. By adopting technology such as digital signatures, businesses can enhance efficiency, security, and regulatory compliance.

With VIDA Sign, real estate transactions become faster, safer, and hassle-free.